Richmond, VA—A local gay rights activist has launched a billboard campaign which he says "demands equality" for the concerns of gay, lesbian and transgender people in the Richmond area.
"I would like people to focus on fairness," says LGBT activist Jay Squires. "I would like people to imagine if they are in our situation -- Every morning, I wake up and realize I'm a second class citizen. That I'm not the same as my neighbor or friend. That I suffer deficits compared to them. That I'm not equal."
Squires says he is demanding change, and the messages on the billboards will bring awareness to the concerns of the gay and lesbian community, and encourage LGBT people in Richmond to find their voice.
"We need to step up and demand our equality. And that's something that I'm sad to say we haven't done well so far. We've been polite. We've been working through the system. Well, the system hasn't worked for us," says Squires.
The billboards can be seen off Interstate 95 near Sherwood Avenue and off Mechanicsville Turnpike near Laburnum Avenue. It's estimated that 81,000 people will see the two billboards each week.
The campaign will run until May 3rd.
Copyright 2013 by Young Broadcasting of Richmond
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