GOOCHLAND (WRIC) - The Goochland Drive-In Theater
needs your help to improve its 5-year-old concession stand and kitchen.
Owner of the theater John Heidel
is getting ready for the new season that starts in March. But this time, he's
also working on a bigger project to expand the snack bar.
"Expand the operations in
terms of adding more equipment, more kitchen space, more serving space. And
that will really free up everybody for the place to be more efficient," said
Heidel says on a busy night,
they'll serve up to 2,000 people, and with their current space, some customers
will wait half an hour just to get food.
"To me, that's unacceptable. When
it gets to be that crazy, it's not fun for anybody. And that's the total
antithesis of what this place is about," he said.
So he decided to create a
Kickstarter campaign to raise donations. He says that's the only way to prevent
them from increasing prices.
"We keep our prices low
intentionally so it's affordable for families. food doesn't cost more than
$3.75 -- that's the most expensive item on our menu."
Heidel made the announcement less
than 24 hours go on the theater's Facebook page, and already the website has
raised more than $2,000.
"I tell ya--it makes you
very humble. And it makes you incredibly grateful for the support. So we're
just going to see where it goes," he said.
The theater has 14 more days to
meet their $23,000 goal--just in time for their opening March 21.
If you're interested in helping,
you can donate to the Kickstarter campaign here.
Copyright 2014 by Young
Broadcasting of Richmond
301 Arboretum Place, Richmond VA, 23236