It coincides with the summer solstice, which is literally the longest day of the year.
The campaign symbolizes that every day feels like the longest day for caregivers.
All money raised goes to programs and research for patients and families dealing with Alzheimer’s and other dementias.
“Everyone I think needs to know more about dementias and how to handle it especially when it could be you who’s going to be suffering with one of these some day,” explains Laura Wadsworth, who helped organize a new Richmond support group called TOAD, which stands for ‘The Other Additional Dementias.’
According to the Alzheimer’s Association, “the number of Americans living with Alzheimer’s is growing — and growing fast. An estimated 5.7 million Americans of all ages have Alzheimer’s. … This number includes an estimated 5.5 million people age 65 and older and approximately 200,000 individuals under age 65 who have younger-onset Alzheimer’s.”
To support the campaign, follow this link.
The Science Museum of Virginia will also honor individuals living with Alzheimer’s disease and their caregivers on the longest day of the year.
Beginning at 7:00 p.m. on June 21, there will be a program with remarks by Senator Rosalyn Dance, District 19, Senate of Virginia, Crystal Lander, Mid-Atlantic Regional Representative to the International Program Committee, Alpha Kappa Alpha Sorority, Incorporated and Marie Kolendo, Executive Director of the Greater Richmond Chapter.
The museum will then be illuminated in purple lights to recognize the campaign.