KANSAS CITY (CNN) — One dog in Kansas has spent five and a half years living in a shelter. That’s until one group decided to get serious about getting the word out and finding him a forever home.
“It was love at first sight,” new owner Jordan Nussbaum said.
6-year-old Merrick headed off to a new forever home five and a half years after he was brought there.
The push for Merrick to find a new home was an international one, with thousands of volunteer manhours and thousands of dollars spent on social media. Even large billboards costing more than $3,000.
It all worked.
“I saw the billboard and from that point on, I told my girlfriend about him,” Nussbaum said.
Wednesday was the reward.
“It breaks my heart that he sat there, but I think that it was destined that he wait there that long until I was ready for another dog,” Nussbaum said.
“We were telling the same story to the same audience for those five and a half years and that’s when Mission Driven got the billboard we reached a whole new audience,” said Scott Poore with Mission Driven.
Scott says his group featured Merrick in more than a dozen different photoshoots and more than a hundred videos online. Now that Merrick is adopted, he says he’ll get a chance to experience that non-shelter life.
“With a lot of love a lot of attention and most importantly a lot of patience, we look for a long happy life for Merrick,” Scott said.
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